Posts Tagged ‘African Music Awards’

Central Hall, Westminster, a glamourous location for an exciting occasion. On Friday 15th October it was the stage for established and new African musicians at the African Music Awards 2010.

The AMA’s offer a platform for Africa’s rich culture and musicianship to be experienced in the UK.

It also draws UK and American acts and this year 10% of the proceeds from the ceremony will go towards supporting UNICEF.

In attendance were the K3 brothers, 18 year old Kwame, 15 year old Kofi and 10 year old Kwesi.

From LA the boys are best-known from Nickelodeon and for their roles in  “Entourage”, “Punk’d”, “All of Us” and “Everybody Hates Chris”.

Skillz from Big Brovaz performed with a whole host of dancers as did vocal group Perpetium Jazzile and to top it all off Jermaine Jackson gave an award.

So what does one wear to such a star-studded event?

A fearless fashion pack were out and set to stun with bright colours, jewels and embellishments. Also of notable mention were the earrings created by Melissa of Ghanian Princess UK.

This jewellery designer was sporting a pair of silver earrings from her own line carved in the shape of the African Continent.

Josephine and Melissa from Ghana

The ladies were in custom-made dresses, which as you will see was a running theme for the evening.

The women we spoke to had all taken a great amount of care to find outfits that stood out from the crowd.

Colour, bold prints, cut-outs and sparkle were the must-have essentials for the evening. Everyone was so friendly and keen to talk about their looks.

Ruwaydah from Twickenham pairs her eye-catching jumpsuit with some on trend court shoe

This outfit is perfectly balanced, Ruwaydah gives a nod to the kitten heel court trend seen in all the fashion glossies but the main event of her look is the colourful hand-made jumpsuit.

She keeps everything else simple.

The men did not disappoint either in a stunning array of crisp white suits, black tuxedo jackets, beading, and coloured accessories.

Kwame Boateng, Catherine Llewellyn, Kofi Siriboe, Natalie MacDonald

18 year old Kwame Boateng opted for a velvet pin-stripe suit that was quite frankly beautiful.

Guests didn’t forgo the high-street completely; Pamela from Nigeria told us her design was from H&M.

Pamela from Nigeria

The dress is minimal in colour but in texture and structure it packs a punch. With ruching down the bodice from the sweetheart neckline and then a few tiers of ruffles at the hip.

The evening was fun filled and lively with an atmosphere to rival any of the bigger award ceremonies.

Even though there was no red carpet the guests used the whole venue as their own personal runway.


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